The "Program Join Date" attribute in Segments BETA refers to the creation date of guest accounts. Usually, a guest's account is created at the time a guest signs up through a brand's loyalty app. Additionally, guest accounts are also created when eclub guests are uploaded through the platform. With this in mind, "Program Join Date" will always return the date when the guest's account was first created in Punchh, regardless of the method of creation (Signup vs. Eclub Upload). This attribute does NOT determine the date when guests became loyalty or eclub guests.
The "Onboarding Date" attribute in Segments BETA refers to the date when the guest joined the eclub/loyalty program. This attribute determines the date when guests became either loyalty or eclub guests. An additional "Guest Type" attribute can be used in conjunction with the "Onboarding Date" attribute to filter the date when loyalty guests, or eclub guests, joined the program.
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