Compression campaigns are intended to target loyalty customers who are on the cusp of earning a loyalty reward.
the next day : Compression campaign will send an initial message to guests (the next day) after they move into your selected point range, close to crossing a reward threshold. This message will tell the guests about an extra reward offer that's only available if they checkin within N number of days.
Next Working Day : Schedule For – If you choose a Target Days for Checkin time to incentivize a guest to return within a set number of days, it would defeat the purpose if we sent them this message while they're still in the store. So we must choose to schedule the Compression message to deploy the next day (or next working day works if your business isn't open every Mon-Sun).
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