To create an RFM segment, follow the steps below:
- Navigate to 'Guests' and then click on the 'RFM Slabs' option
2. Click on the '+' icon for the corresponding RFM Slab
3. Select which segment builder you want to use.
4. Then create the segment.
If further assistance is required, submit a ticket to Punchh Support. (For help submitting a ticket, click here)