The options for creating location segments are as follows:
- Guest Profile Based by favorite location.
- Guest Profile Based on guest zip code.
- Guest Checkin with effective locations added.
- Segment Type: Guest Checkin > Effective Location(s) can be used to choose a location or location group to be targeted. Keep in mind that in order for guests to fall into the segment, the guest will need to have checked in at this location at least one time at the specified location or group.
- Segment type: Guest Profile Based > Favorite Location(s) is based on the guest's user profile and will target anyone who has the location flagged as a favorite.
- Segment type: Guest Profile Based > Add a Segment Attribute > select zip code from the dropdown. This attribute filters for guests based on their address zip code.