When creating a guest Segment that you want to reach guests at a certain location, there are two methods, depending on who you're trying to reach:
- Segment Type: Guest Checkin > Effective Location(s) can be used to choose a Location or Location Group, in order to target locations. Keep in mind that in order for this method to work, the guest will need to have checked in at this location at least one time to be included in the segment.
- Segment type: Guest Profile Based > Favorite Location(s) is based on the guest's user profile and will target anyone who has the location flagged in their profile.
- Note: The guest's favorite location can be chosen under Guests > Edit Profile, near the bottom.