Total Payments – The number of successfully processed gift card purchases or reloads.
Total Amount Paid – Sum of all gift card purchases/reloads.
Total Unique Users – Unique guests who have participated in some manner of gift card purchase/reload.
Total Payment Failures – Punchh does not directly process gift card purchases, though it does manage them in the app. Payment failures may occur for a number of reasons. The purchase amount may not be sufficient (there is a $10 minimum) or the payment processor may have experienced an error in processing.